Monday, November 19, 2018

Shakespeare & Co.

In good news for bookstores, Shakespeare & Co. has opened an outpost on the Upper West Side.

From the press release:

The new store is located at 2020 Broadway (between 69th and 70th Streets) and opened its doors Saturday, November 17. The Upper West Side is a homecoming for Shakespeare & Co. as the original flagship Shakespeare & Co. opened at 81st and Broadway in 1982.

“I am thrilled to be returning to our original home on the Upper West Side. We see this as sort of a happier ending to You’ve Got Mail, where Shakespeare finds a new location a few blocks south,” says Dane Neller, the CEO of Shakespeare & Co. “The welcoming and good will wishes from the local residents have been overwhelming. The sales at the Upper West Side store were record-breaking over the weekend.”

The company’s expansion plans continue as the Greenwich Village store is slated to open at 450 Sixth Avenue near 11th Street (the site of the old Jefferson Market store) in the spring of next year.


Mitch said...

Saw this yesterday. It's a big location. I hope they make the sales they need. It looked busy when I walked past.

jmachats said...

So they decided to not open near Three Lives and try and gobble up their market share?