Wednesday, March 23, 2016

Preview Sandwich Shop

On West 53rd Street, under the green awning for the Hello Deli, located in the CBS building, is an old sign for a lost sandwich shop.

Rupert Jee's Hello Deli was famous for its proprietor's appearances on the David Letterman show. But what of the Preview Sandwich Shop?

Just look at that gorgeous typeface. What more is there to say?

1 comment:

James said...

Is Rupert moving on?
The Preview sign looks to me to be from 1969-73.